by Anna | Apr 7, 2020
Why is empathy so important in your presentations? Because you need people to trust you. If you want people to buy in to what you’re saying, they need to believe that you understand them and that you have their interests at heart. In short, they need to know you’re on...
by Anna | Mar 20, 2020
One day this Corona-crisis will end. But it has changed the way we work, forever. Conference rooms and lecture theatres are empty. But businesses and educational settings are realising that, actually, online communication is effective. Systems have coped. The world...
by Anna | Mar 17, 2020
1. ONE CORE MESSAGE It’s tempting to cram in as much information as possible. Don’t! You’ll overload your audience and they’ll lose sight of what’s being asked of them. Ask yourself: What do I want my audience to do after this presentation? Why? What’s in it for them?...
by Anna | Mar 2, 2020
We’ve all heard, and probably used, the idiom “the best thing since sliced bread”. The interesting thing about sliced bread is that it was not recognised as..er..the best thing since sliced bread until two years after it was introduced. This game-changer languished on...
by Anna | Feb 11, 2020
Why are you afraid of speaking in public? Have you had a bad experience? If so, you’re not alone. My sessions are filled with people who’ve been put off public speaking because of other people’s comments. Sometimes intentional, sometimes careless, our words can have a...
by Anna | Feb 6, 2020
Marketing is a crucial part of business, and it’s obviously worth investing time and money in promoting your product and your brand. Some businesses are big enough to warrant a full-time marketing team; others outsource as required, to experienced marketing companies...
